11 Incredible Mobile Marketing Statistics
- There are 7 billion people on Earth. 5.1 billion own a cell phone. 4.2 billion own a toothbrush. (Mobile Marketing Association Asia, 2011)
- It takes 90 minutes for the average person to respond to an email. It takes 90 seconds for the average person to respond to a text message. (CTIA.org, 2011)
- Mobile coupons get 10 times the redemption rate of traditional coupons. (Mobile Marketer, 2012)
- 91% of all smart phone users have their phone within arm’s reach 24/7 – (Morgan Stanley, 2012)
- 44% of Facebook’s 900 million monthly users access Facebook on their phones. These people are twice as active on Facebook as non-mobile users (Facebook, 2012)
- Mobile marketing will account for 15.2% of global online ad spend by 2016. (Berg Insight, 2012)
- It takes 26 hours for the average person to report a lost wallet. It takes 68 minutes for them to report a lost phone. (Unisys, 2012)
- 70% of all mobile searches result in action within 1 hour. 70% of online searches result in action in one month. (Mobile Marketer, 2012)
- 9 out of 10 mobile searches lead to action, over half leading to purchase. (Search Engine Land, 2012)
- 61% of local searches on a mobile phone result in a phone call. (Google, 2012)
- 52% of all mobile ads result in a phone call. (xAd, 2012)
Found here: http://bit.ly/MJ1Q3G
5 Notes/ Hide
-
surreabral likes this
-
juliefredrickson reblogged this from khuyi
-
juliefredrickson likes this
-
caterpillarcowboy said:
That last bullet seems fishy to me.
-
caterpillarcowboy likes this
-
khuyi posted this
